Email newsletter design for Ladder Consulting

19 Oct
2008

Joan Henshaw, founder of Ladder Consulting and the 10 Minute Management Toolkit, provides consultancy on human performance management. Joan and I worked together on an email newsletter and blogging strategy to promote her consultancy services and raise awareness of Joan’s blogging on performance management techniques for managers.

I created a branded HTML email design and set up a site for Joan to view real time information on:

  • Open rates and views of her newsletter
  • Click-throughs from the newsletter to her website
  • Subscribers joining and leaving the mailing list

Skills & technology

  • Email client testing
  • HTML email design
  • Photoshop

What the client said

‘One of Gavin’s key strengths is his ability to help me clarify what I want to achieve from my website, newsletters and email campaigns and then meeting those needs in a creative way. He is very supportive and an excellent source of advice and insight. Highly recommended.’
Joan Henshaw, Ladder Consulting.

View the live project »

Ladder Consulting newsletter

Recent comments

  • Michael Grimes: Nice job Gavin, really nice :-)
  • Gavin Wray: You’re welcome Chris – glad the post is useful to you.
  • Chris Johnston: Just wanted to say – thank you for this! Massive, massive help.
  • Russell Tanner: I have to admit that up until now it’s been a case of providing different layouts for different...
  • Gavin Wray: Thanks for the comment Russell. Some useful articles there. It’d be interesting to hear how...

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