Email newsletter design for Ladder Consulting

19 Oct
2008

Joan Henshaw, founder of Ladder Consulting and the 10 Minute Management Toolkit, provides consultancy on human performance management. Joan and I worked together on an email newsletter and blogging strategy to promote her consultancy services and raise awareness of Joan’s blogging on performance management techniques for managers.

I created a branded HTML email design and set up a site for Joan to view real time information on:

  • Open rates and views of her newsletter
  • Click-throughs from the newsletter to her website
  • Subscribers joining and leaving the mailing list

Skills & technology

  • Email client testing
  • HTML email design
  • Photoshop

What the client said

‘One of Gavin’s key strengths is his ability to help me clarify what I want to achieve from my website, newsletters and email campaigns and then meeting those needs in a creative way. He is very supportive and an excellent source of advice and insight. Highly recommended.’
Joan Henshaw, Ladder Consulting.

View the live project »

Ladder Consulting newsletter

Recent comments

  • Guillaume GARCIA: +1 What about a petition on Change.org? :)
  • Gavin Wray: These things are good fun to try out. “… above average in every other way…”...
  • Heidi: Well, this was interesting and insightful for me. Apparently I tweet about myself a lot! I also do everything...
  • Peter Sejersen: Signed. Google: Please do something about it.
  • Gavin Wray: Hi Steve, Thanks for the comment. Yep, I’m certainly interested, though not sure what your camera...

More of me on the web